Ways to Authenticate the identity of CustomersJumia.ug uses a wide range of authentication techniques common to most e-commerce sites. Each customer, upon signing up, has a username and password unique from any other customer. The username and password are extremely delicate information and should not be shared with any other individual, this is because your account contains your personal information.
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Additionally, Jumia.ug can use IP address tracking when a transaction occurs. An Internet Protocol address (IP address) is a numerical label assigned to each device (e.g.
, computer, printer) participating in a computer network that uses the Internet Protocol for communication. (adopted from Wikipedia.com) This allows the company to identify the location in which the transaction is made and if the customer informs the company that they did not make that transaction, investigations can begin from that location because the culprit is most likely to be found within that location.If a customer forgets their password, Jumia.ug emails the customer a replacement password which they can then replace whenever they see fit.
This is better than asking customers for the answer to a secret question as anyone that knows the answer to that question is capable of gaining access to your password.