Adequate communication is critical when running a business and diverse methods of communication are used within a business environment to attain this. Each form has different benefits to communicate competently to their desired target audience. When communication is carried out properly it means the sender and receiver both successfully procure the same information. Every form of communication will be selected to which is relevant to the situation for example when having a one to one/team meeting will be ideally carried out face to face as it is the most constructive way to make sure a point has been understood correctly, as it is a lot more personal and professionally. Albeit if a company wants to share a newsletter this wouldn’t need to be carried out face to face it would be better off if it was sent via email.